UX and User Experience Design

UX and User Experience Design

Man laughs heartily at three framed images: iPhone, Raptor rocket engine, Apple computer.
Focus and Productivity, Analytics & Tracking, Click Behavior, Consult, Design, Hidden Demand, Inspiration, Interests, Navigation Clarity, Productivity, Scan, UX Friction, Values

The Doubters Club

History’s biggest innovations — from the personal computer to the rocket engine — were dismissed as “too simple.” Here’s why clarity always sounds crazy before it works.

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image gallery examples
Web Design, Content Creation Strategies, Content Efficiency, Creativity, Design, graphic design, Photography, Responsive Website Design

Why Galleries Matter for Engagement and SEO

When most people think of a “gallery,” they picture an artist’s portfolio or a photographer’s collection. But in the digital

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drifting map
Analytics & Tracking, Content Creation Strategies, Marketing and SEO Tips, Navigation Clarity, Scan, Search and SEO Tips, SEO, UX and Accessibility, UX Friction, Web Design

The Value of the Invisible (Why Drifting Happens)

People drift. I drift. Your customers drift. Here’s why wandering paths in analytics are pure gold — and how to design your site and marketing like a trail system that keeps them safe while they explore.

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The Value of the Invisible (Why Drifting Happens) Read Post »

analytics is a cool app
Analytics & Tracking, Click Behavior, Consult, E-Commerce, Fractional Services, Hidden Demand, Navigation Clarity, Scan, Search and SEO Tips, Web Design, Web Services

Why Analytics Deserves A Spot On Your To-Do List

Day Four: Why Analytics Deserves a Spot on Your To-Do List (and Saves You Time and Money) If your to-do

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example of graphs with aint nobody got time for that sticky note
Web Design, Analytics & Tracking, Clarity Messaging, Click Behavior, Consult, Content Efficiency, Design, Focus and Productivity, Navigation Clarity, Search and SEO Tips, UX and Accessibility, Web Services

Ain’t Nobody Got Time for Analytics Overload

Analytics overwhelm small business owners with too many reports and metrics. Day Three explains why focusing on the right paths matters—and how to cut through the overload.

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Ain’t Nobody Got Time for Analytics Overload Read Post »

trying to figure out path to take
Content Creation Strategies, Analytics & Tracking, Click Behavior, Consult, Content Efficiency, E-Commerce, Marketing and SEO Tips, Navigation Clarity, Scan, Search and SEO Tips, UX and Accessibility, UX Friction, Web Services

Why the Words People Use Online Matter More Than Yours

The words you use on your website may not match what visitors are looking for. Here’s how to use simple research to speak their language—and keep them moving forward.

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