Professional Growth Tips

Professional Growth Tips

Analytics for humans
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Analytics for Humans

ByJ Patrick Greer

Every good SEO strategy ends with data. We look at: What pages are performing Where people are dropping off What needs improvement And what’s actually working (even if it’s not flashy) But real-life analytics aren’t found in spreadsheets or dashboards. They show up in the quiet: How you feel at the end of a day…

Systems are your technical seo
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Systems Are Your Technical SEO

ByJ Patrick Greer

Every website has two sides: The public-facing part you see—design, images, content. And the technical layer underneath—code, structure, mobile responsiveness, sitemaps, security. That technical SEO doesn’t get much glory, but it’s essential. A site can look beautiful and still rank poorly if its systems are a mess. Same goes for your life. Habits Are the…

Your backlinks are your people
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Your Backlinks Are Your People

ByJ Patrick Greer

In SEO, backlinks are gold. They’re one of the most powerful trust signals a site can have. When other reputable websites link to you, it tells search engines: “This site is worth something. It’s credible. It’s connected.” Now take that idea offline. Who’s linking to you? Who’s vouching for you behind the scenes? And whose…

Prologue: the search begins somewhere else
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Prologue: The Search Begins Somewhere Else

ByJ Patrick Greer

We hear the phrase “Search Engine Optimization” and immediately think of algorithms, rankings, and keywords. We picture a website being scanned, evaluated, and either elevated or buried. But what if we’ve been narrowing the definition too much? What if SEO isn’t just for websites? What if it’s a lens we could use to understand ourselves—how…

Seo myths
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SEO Myth busting in 2025: 5 Misconceptions That Refuse to Die

ByJ Patrick Greer

We’ve come a long way from stuffing keywords into footers and chasing directory backlinks like it’s 2007. But even now — in the age of AI tools, voice assistants, and smarter algorithms — some SEO myths still hang around like spam in a Gmail folder. Since this week I’m focusing entirely on real, useful SEO…

Day 7: the comeback project – carroll media, hyperlynx studio & culligan quench
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Day 7: The Comeback Project – Carroll Media, HyperLynx Studio & Culligan Quench

ByJ Patrick Greer

Back to Past Projects Overview This final chapter is about reconnection, renewal, and choosing to do things differently going forward. By the time Carroll Media Services re-entered the picture, I had been through a full career cycle: the early enthusiasm, the missteps, the wins, and the burnouts. But this time, I didn’t jump in with…

Day 6: the right tools and timing – csn & javasmart
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Day 6: The Right Tools and Timing – CSN & JavaSmart

ByJ Patrick Greer

Back to Past Projects Overview It’s wonderful when the right tools and timing hit. After a long stretch of navigating tough fits and heavier roles, Coffee Shopping Network (CSN) was a breath of fresh air. This was the first time I had the tools, platform, and support to run an e-commerce operation the way I…

The side gig that should’ve stayed on the side – spinningsilk multimedia
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Day 4: The Side Gig That Should’ve Stayed on the Side – SpinningSilk Multimedia

ByJ Patrick Greer

? Back to Past Projects Overview This one’s personal. I launched SpinningSilk Multimedia first as a side gig and the moved to a full-time small business with good intentions—but in hindsight, the timing wasn’t right. What started as a creative outlet during a hard season slowly turned into a full-time business I wasn’t prepared to…

Outreach north america
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Day 3: Systems Thinking Before I Had the Words – From Admin to Architect

ByJ Patrick Greer

Back to Past Projects Overview The Start of Systems thinking – Some jobs stretch you in unexpected directions. You’re hired for one thing, but end up wearing five hats—and somewhere in the middle, you realize you’re building more than just tasks. You’re building systems. That’s what happened during my time at Outreach North America (ARP…

Responsive design series – day 5: the impact when you get it right
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Responsive Design Series – Day 5: The impact when you get it right

ByJ Patrick Greer

So here we are. You’ve seen how responsive design works, why it matters, and how to get started without getting lost in the tech. Now let’s talk about what actually happens when your site is truly responsive. Because it’s not just about design—it’s about impact. 1. Your Customers Stick Around Longer Ever visit a website…