Marketing and SEO Tips

Marketing and SEO Tips

Day 7: the comeback project – carroll media, hyperlynx studio & culligan quench
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Day 7: The Comeback Project – Carroll Media, HyperLynx Studio & Culligan Quench

ByJ Patrick Greer

Back to Past Projects Overview This final chapter is about reconnection, renewal, and choosing to do things differently going forward. By the time Carroll Media Services re-entered the picture, I had been through a full career cycle: the early enthusiasm, the missteps, the wins, and the burnouts. But this time, I didn’t jump in with…

The side gig that should’ve stayed on the side – spinningsilk multimedia
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Day 4: The Side Gig That Should’ve Stayed on the Side – SpinningSilk Multimedia

ByJ Patrick Greer

? Back to Past Projects Overview This one’s personal. I launched SpinningSilk Multimedia first as a side gig and the moved to a full-time small business with good intentions—but in hindsight, the timing wasn’t right. What started as a creative outlet during a hard season slowly turned into a full-time business I wasn’t prepared to…

Day 2: missed contributions but serving where i could
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Day 2: Missed Contributions but Serving Where I Could

ByJ Patrick Greer

Back to Past Projects Overview Missed Contributions Sometimes you offer your skills and get sidelined. Other times, you find ways to serve behind the scenes. Day 2 of this series is about both. These were moments where I wasn’t always in control, but still found ways to contribute—and learned what kind of collaborator I wanted…

Responsive design series – day 5: the impact when you get it right
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Responsive Design Series – Day 5: The impact when you get it right

ByJ Patrick Greer

So here we are. You’ve seen how responsive design works, why it matters, and how to get started without getting lost in the tech. Now let’s talk about what actually happens when your site is truly responsive. Because it’s not just about design—it’s about impact. 1. Your Customers Stick Around Longer Ever visit a website…

Responsive design series – day 4: tools that help you get there (no coding required)
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Responsive Design Series – Day 4: Tools That Help You Get There (No Coding Required)

ByJ Patrick Greer

By now, you know that your website needs to work across all kinds of screens. In today’s digital age, users access content through a variety of devices, including smartphones, tablets, laptops, and desktop computers. This raises the question: how do I actually make my website responsive? Do I need to hire a tech wizard? Learn…

Responsive design series day 3: what makes a website truly responsive (without the tech jargon)
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Responsive Design Series Day 3: What Makes a Website Truly Responsive (Without the Tech Jargon)

ByJ Patrick Greer

So far, we’ve talked about why your website needs to adapt and how people are using more devices than ever. But let’s step back for a second and ask a simple question: What actually makes a website responsive? You don’t need a computer science degree to understand it. Think of it like water—your content should…

Books that prove ai can’t replace human creativity
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Books That Prove AI Can’t Replace Human Creativity

ByJ Patrick Greer

The Power of Human-Driven Creativity In an era where technology is rapidly evolving, the importance of human creativity and books remains paramount. With the rise of artificial intelligence, it is crucial to differentiate between what machines can replicate and what uniquely stems from human experience. This blog post delves into the intersection of human creativity,…

Beyond the algorithm: the value of original thought
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Beyond the Algorithm: The Value of Original Thought

ByJ Patrick Greer

AI is Like the New College Grad Who Thinks They Know Everything Remember your first job? Maybe you saw outdated processes and thought, “This is dumb. I can fix everything.” Then you actually worked there and realized… oh, there’s more to this than I thought. This is exactly how AI operates. It sees patterns but…

The power of human connection: why ai can’t replace real conversations
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The Power of Human Connection: Why AI Can’t Replace Real Conversations

ByJ Patrick Greer

The Illusion of AI Conversations The power of human connection can’t be beat – AI chatbots are improving, but let’s be honest—they still feel like talking to a machine. Businesses love AI for automating customer interactions, but when overused, it kills real engagement. I see this every day in my work. Customers are frustrated because:…

When ai gets it wrong: the risks of over-reliance
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When AI Gets It Wrong: The Risks of Over-Reliance

ByJ Patrick Greer

The AI Hype vs. Reality AI is powerful, but it’s not perfect—and over-relying on it can backfire. AI-generated content and automation can create critical errors when there’s no human oversight. From bland website copy to misleading information, AI’s limitations become obvious when real-world consequences are involved. Examples of AI Gone Wrong: • Google’s AI Overviews…