Performance
Definition
Performance refers to how efficiently and reliably a website loads, responds, and operates under normal conditions for users.
Performance includes speed, stability, and responsiveness.
Purpose
Good performance helps:
• Reduce load and interaction delays
• Improve user experience
• Support search visibility
• Increase engagement and conversions
• Prevent frustration and abandonment
Performance issues often show up as quiet losses rather than errors.
Common Performance Factors
• Page load speed
• Script and asset efficiency
• Hosting reliability
• Caching and delivery
• Mobile responsiveness and stability