You are optiming websites all the time cleaning up broken links, speeding up page loads, rewriting meta descriptions, and making sure the right people can find us through the right keywords.
But what if you looked at yourself the same way?
What if you thought about your life—the way you spend time, the way you communicate, the systems you rely on—as something worth optimizing?
This isn’t about turning yourself into a brand. It’s about alignment.
Think Like a Site Builder
At its core, SEO is about structure, clarity, and accessibility.
- Making sure things are easy to navigate
- Helping people (and search engines) understand what you’re about
- Reducing friction, increasing speed
- Creating trust signals that show you’re worth returning to
Sound familiar?
When life feels scattered or disorganized, it’s often because the “user experience” of your real-world self has drifted off course.
You’re Already Being Indexed
In SEO, sites are indexed and evaluated by what they present. People do the same thing with us.
They look for signals:
- Is this person reliable?
- Do they follow through?
- Are they consistent?
- Are they clear in how they communicate?
And just like SEO, small changes can lead to big improvements—not just in how others interact with us, but how we experience our own lives.
This Series Is Your Tune-Up
Over the next seven days, we’ll explore what happens when you apply traditional SEO principles to your real-world self. You’ll learn how to:
- Identify your core values (your real-life keywords)
- Improve your content (what you say and how you show up)
- Manage your energy (aka site speed)
- Strengthen relationships (your backlinks)
- Rethink your systems and habits (your technical SEO)
- Reflect on your progress without losing focus (analytics that matter)
Each post will also include a tool, book, or product I recommend—things that can help you optimize life beyond the screen.
Recommended Reading
To start rethinking how you show up in the world, I highly recommend Digital Minimalism by Cal Newport (affiliate link).
It’s a thoughtful, practical guide to eliminating noise and aligning your time with what truly matters.
Real World Personal SEO – Full Series
Day 1: What If You Were the Website?
Day 2: Core Values Are Your Keywords
Day 3: Your Content Is You
Day 4: Site Speed and You
Day 5: Your Backlinks Are Your People
Day 6: Systems Are Your Technical SEO
Day 7: Analytics for Humans
