Table of Contents
80/20 things to remember
– If you’re staring at your website thinking, “Something’s off, but I don’t know where to start,” you’re not alone. Most business owners tweak things that barely move the needle. Instead, let’s focus on small changes with big impact.
1. Simplify Navigation
If visitors can’t find what they need in three clicks or less, they’re gone.
? Reduce top-level menu options
? Remove pages no one clicks
? Make your CTA impossible to miss
2. Fix Mobile Usability
Half your visitors (or more) are on their phones. Quick check:
- Is text easy to read?
- Are buttons large enough to tap?
- Does everything look right in both portrait & landscape?
- Speed It Up
- People will wait three seconds for your site to load—maybe.
- Compress images
- Remove unnecessary plugins
- Upgrade slow hosting
4. Make Contact Easy
If visitors have to search for your email or phone number, that’s a problem. Stick it in the footer, on the homepage, and make sure your contact page actually works.
That’s it—four quick fixes with maximum impact. Start here, and you’re already ahead of most businesses. Need help? Let’s talk.
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