Graphic Design and Branding

Graphic Design and Branding

Day 6: the right tools and timing – csn & javasmart
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Day 6: The Right Tools and Timing – CSN & JavaSmart

ByJ Patrick Greer

Back to Past Projects Overview It’s wonderful when the right tools and timing hit. After a long stretch of navigating tough fits and heavier roles, Coffee Shopping Network (CSN) was a breath of fresh air. This was the first time I had the tools, platform, and support to run an e-commerce operation the way I…

The side gig that should’ve stayed on the side – spinningsilk multimedia
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Day 4: The Side Gig That Should’ve Stayed on the Side – SpinningSilk Multimedia

ByJ Patrick Greer

? Back to Past Projects Overview This one’s personal. I launched SpinningSilk Multimedia first as a side gig and the moved to a full-time small business with good intentions—but in hindsight, the timing wasn’t right. What started as a creative outlet during a hard season slowly turned into a full-time business I wasn’t prepared to…

Outreach north america
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Day 3: Systems Thinking Before I Had the Words – From Admin to Architect

ByJ Patrick Greer

Back to Past Projects Overview The Start of Systems thinking – Some jobs stretch you in unexpected directions. You’re hired for one thing, but end up wearing five hats—and somewhere in the middle, you realize you’re building more than just tasks. You’re building systems. That’s what happened during my time at Outreach North America (ARP…

Bridging the gap
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Day 1: Where It Began – The Spark of Web Curiosity

ByJ Patrick Greer

Back to Past Projects Overview Before web content strategy was a career, before WordPress became a household name, and before “blog” was even a word—there was a guy learning HTML on Geocities. That guy was me. This first chapter isn’t about polished work or big results. It’s about how I discovered the web as a…

Responsive design series – day 5: the impact when you get it right
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Responsive Design Series – Day 5: The impact when you get it right

ByJ Patrick Greer

So here we are. You’ve seen how responsive design works, why it matters, and how to get started without getting lost in the tech. Now let’s talk about what actually happens when your site is truly responsive. Because it’s not just about design—it’s about impact. 1. Your Customers Stick Around Longer Ever visit a website…

Responsive design series – day 4: tools that help you get there (no coding required)
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Responsive Design Series – Day 4: Tools That Help You Get There (No Coding Required)

ByJ Patrick Greer

By now, you know that your website needs to work across all kinds of screens. In today’s digital age, users access content through a variety of devices, including smartphones, tablets, laptops, and desktop computers. This raises the question: how do I actually make my website responsive? Do I need to hire a tech wizard? Learn…

Responsive design series day 3: what makes a website truly responsive (without the tech jargon)
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Responsive Design Series Day 3: What Makes a Website Truly Responsive (Without the Tech Jargon)

ByJ Patrick Greer

So far, we’ve talked about why your website needs to adapt and how people are using more devices than ever. But let’s step back for a second and ask a simple question: What actually makes a website responsive? You don’t need a computer science degree to understand it. Think of it like water—your content should…

5 responsive essentials for website design
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5 Responsive Essentials for Website Design

ByJ Patrick Greer

5 Essentials for a Fully Responsive Website Design Creating a website that looks great on every device is no longer optional — it’s essential. In today’s digital world, visitors expect your website to load quickly, look good, and function smoothly whether they’re on a desktop computer, tablet, or smartphone. A responsive website design ensures that…

Responsive design part 1: why your website needs to work everywhere
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Responsive Design Part 1: Why Your Website Needs to Work Everywhere

ByJ Patrick Greer

What Responsive Means There was a time—not that long ago—when building a website meant making sure it looked good on a single desktop screen. That was it. One screen size, one layout, done. Fast forward to now, and your customers might be looking at your website from a phone in their pocket, a tablet on…

When ai gets it wrong: the risks of over-reliance
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When AI Gets It Wrong: The Risks of Over-Reliance

ByJ Patrick Greer

The AI Hype vs. Reality AI is powerful, but it’s not perfect—and over-relying on it can backfire. AI-generated content and automation can create critical errors when there’s no human oversight. From bland website copy to misleading information, AI’s limitations become obvious when real-world consequences are involved. Examples of AI Gone Wrong: • Google’s AI Overviews…