Creative Design Ideas

Creative Design Ideas

Conversion series – part 3: why d&m restoration never hit its online potential but….
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Conversion Series – Part 3: Why D&M Restoration Never Hit Its Online Potential but….

D&M Restoration was a fascinating place—a workshop where vintage car parts got a new lease on life. The website showed the craftsmanship, but most conversions happened over the phone, not online. It wasn’t a failure—just a choice. The owner preferred advertising in niche magazines, where classic car enthusiasts found him. He understood his audience, and…

Why i switched from “building websites” to “optimizing them”
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Why I Switched from “Building Websites” to “Optimizing Them”

Intro Optimizing thoughts – A few years ago, I thought the best way to help businesses was to build them a brand-new website from scratch. And while I absolutely could still do that, I’ve come to realize that my time is limited, and as a one-person operation, I need to make decisions that align with…

How portal issues in my day job influence my freelance work
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How Portal Issues in My Day Job Influence My Freelance Work

How Portal Issues in My Day Job Influence My Freelance Work Freelancing can often feel like a solitary journey, but the insights I gain from my day job provide a unique perspective that informs my freelance work. In the digital landscape, where every interaction counts, understanding the nuances of user experience can set a freelancer…

10 website features with weird names you should know
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10 Website Features with Weird Names You Should Know

Ever feel like tech folks just make up words for fun? You’re not alone. The world of websites is filled with terms that sound more like items on a questionable restaurant menu than actual features. But as goofy as they may sound, these things matter—especially if you want your website to actually work for you…

Beyond seo: how ai is reshaping the way websites get found
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Beyond SEO: How AI is Reshaping the Way Websites Get Found

Introduction: SEO is Changing—So Should We I’ve always loved exploring new technology and staying ahead of the curve. AI isn’t just the next big thing—it’s already here, shaping how search engines, voice assistants, and smart algorithms process websites. That’s why I’ve shifted my focus. Instead of chasing outdated SEO tactics—keyword stuffing, algorithm-guessing—I’ve started thinking:How do…