Content Creation Strategies
If you’ve ever told yourself, “I don’t need an SEO plugin — WordPress is already built for SEO,” you’re not totally wrong… but you’re not completely right either. This belief is one of the biggest half-truths I run into — especially among small business owners and DIY site builders. What WordPress Gets Right (Out of…
If you’ve ever installed a basic SEO plugin and thought, “Okay, it wants me to add a keyword and call it a day” — You’re not alone. That was me a few years ago. But now, after using Rank Math PRO on my own site, I’ve realized just how much deeper real SEO tools go….
We’ve come a long way from stuffing keywords into footers and chasing directory backlinks like it’s 2007. But even now — in the age of AI tools, voice assistants, and smarter algorithms — some SEO myths still hang around like spam in a Gmail folder. Since this week I’m focusing entirely on real, useful SEO…
Back to Past Projects Overview This final chapter is about reconnection, renewal, and choosing to do things differently going forward. By the time Carroll Media Services re-entered the picture, I had been through a full career cycle: the early enthusiasm, the missteps, the wins, and the burnouts. But this time, I didn’t jump in with…
Back to Past Projects Overview It’s wonderful when the right tools and timing hit. After a long stretch of navigating tough fits and heavier roles, Coffee Shopping Network (CSN) was a breath of fresh air. This was the first time I had the tools, platform, and support to run an e-commerce operation the way I…
Back to Past Projects Overview Sometimes you’re not a good fit. Either with a full time job or freelance clients. Sometimes, you walk into a job hoping for stability—and find yourself in a role that drains you more than it builds you. That was my experience at D&M Restoration. While the work itself was creative…
? Back to Past Projects Overview This one’s personal. I launched SpinningSilk Multimedia first as a side gig and the moved to a full-time small business with good intentions—but in hindsight, the timing wasn’t right. What started as a creative outlet during a hard season slowly turned into a full-time business I wasn’t prepared to…
Back to Past Projects Overview The Start of Systems thinking – Some jobs stretch you in unexpected directions. You’re hired for one thing, but end up wearing five hats—and somewhere in the middle, you realize you’re building more than just tasks. You’re building systems. That’s what happened during my time at Outreach North America (ARP…
Back to Past Projects Overview Before web content strategy was a career, before WordPress became a household name, and before “blog” was even a word—there was a guy learning HTML on Geocities. That guy was me. This first chapter isn’t about polished work or big results. It’s about how I discovered the web as a…
So here we are. You’ve seen how responsive design works, why it matters, and how to get started without getting lost in the tech. Now let’s talk about what actually happens when your site is truly responsive. Because it’s not just about design—it’s about impact. 1. Your Customers Stick Around Longer Ever visit a website…
