If visitors can’t find what they’re looking for on your site, they’ll leave—it’s that simple. Navigation is crucial for your website. However, it’s also easy to get wrong. Today, I’ll share some practical tips. These tips will help you clean up your menus. They will guide users exactly where they need to go.
Tips for Better Navigation
1. Keep It Simple
Your navigation menu should highlight the most important pages, not every single choice. Less is more here.
- What Works: Stick to 5-7 main menu items. Group related pages under drop-downs if you need to include more.
2. Use Clear Labels
Your page titles should make sense at a glance. Avoid using clever or overly creative names that might confuse visitors.
- Example: Instead of “Our Story,” try “About Us.” People are more to understand what they’ll find on that page.
3. Test It Out
Sometimes, what makes sense to you doesn’t make sense to your audience. Ask a friend or customer to click through your site and give feedback.
- Quick Tip: Tools like Hotjar track visitor interaction with your site. This helps you spot any navigation pain points.
Why Navigation Matters
Good navigation does more than help visitors—it helps your business. When people can quickly find what they’re looking for, they’re more to inclined to stick around. They engage with your content. They become customers. Plus, search engines favor sites with clean, logical structures.
Need a Hand?
If your website feels cluttered or hard to navigate, I can help you clean it up. Sometimes it’s just a matter of reorganizing your menu or renaming a few pages. Small tweaks can make a big difference for both your visitors and your business.
Send me a quick message if you’d like some advice or an extra set of eyes on your site. I’m here to help.
Tomorrow, we’ll talk about de-cluttering your website content to make it easier to manage. Stay tuned!